The work will be developing a new brand positioning, ahead of development of a new visual identity.
If you have experience in naming, there’s opportunity for the project to stretch into that too, but our priority is the brand strategy.
- Has senior-level brand strategy experience
- Is confident running projects end-to-end with minimal oversight
- Can lead stakeholder interviews, desk research and competitive/category analysis
- Is comfortable working into a crowded category and finding fresh angles
- Is open-minded and culturally curious – the brief involves a dating app with a specific cultural group, so sensitivity and openness will be essential
- Is confident presenting work to clients, shaping narratives and defending recommendations
- Experience developing brand positioning, and working on projects to develop visual identity and branding.
Practical details:
- Start: Ideally end of January / beginning of February
- Duration: Approx. 4 weeks for strategy; up to 6–7 weeks if also supporting naming
- Day rate: €500–600, depending on experience
- Location: We’re based in Berlin, but open to remote as long as you can work European hours. If you’re Berlin-based and happy to come into the studio, even better.
If this sounds like a good fit, or if you have any questions, please reach out including your CV, LinkedIn and a quick summary of your relevant experience.
