Gigs / May 28, 2024

Campaign Strategist (8 months Contract) at LEGO

#Content and Communications Strategy

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Further Detail:

The goal of the Our LEGO Agency is to create game-changing, cross-platform work for the LEGO Group.

Doing this requires creative social content and communications that are built for purpose, targeted and effective across our channels.

A campaign strategist will use cultural, behavioral and channel insights to inspire creatives as they create content that cuts through the clutter and reaches its intended audience.

This requires someone with a clear knowledge and insights across social/digital touchpoints, and ability craft clear narratives based on how people are consuming content in Asia.

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